Why Everyone Is Moving to 85040: Phoenix’s Affordable Real Estate Magic

As coastal prices continue to skyrocket and remote work becomes the norm, U.S. homebuyers and investors alike are setting their sights inland—and few markets are heating up faster than South Phoenix’s 85040 ZIP code.

With its rapid development, cultural revitalization, and accessible pricing, 85040 has quickly become one of Arizona’s most talked-about emerging real estate zones.

This week on “Real Estate Trends by Region,” we uncover why the 85040 area in Phoenix is turning heads across the country. From young professionals seeking affordable homes near downtown, to investors scooping up renovated rentals, to Californians migrating away from high prices, Phoenix’s 85040 is undergoing a rapid transformation with real staying power.

Hook: Why 85040 Is the ZIP Code You Haven’t Thought About—But Should

If you haven’t yet Googled houses in 85040, you’re already behind. With its unique balance of affordability, growing amenities, and cultural richness, this area of South Phoenix has become a sleeper favorite for first-time homebuyers and real estate investors alike. In the last six months alone, social media influencers and TikTok-based real estate channels have spotlighted 85040 for its “urban-suburban” mix and mid-century fixer-upper potential, causing a new wave of interest. Ready to find out why everyone’s talking about it?

Table of Contents

1. Introduction to the 85040 Phenomenon

South Phoenix’s 85040 ZIP code began gaining traction in mid-2021, as pandemic-fueled remote work gave urban professionals nationwide an excuse to explore more affordable spots with better quality of life. Since then, what was once an overlooked part of Metro Phoenix has morphed into a real estate success story filled with new constructions, renovated ranch-style homes, and up-and-coming culinary hotspots.

Local trend-watchers attribute the boom to more than affordability:

  • Proximity to Sky Harbor Airport
  • Broader development in Greater Phoenix
  • Sustainability and climate resilience infrastructure
  • Sub-culture shifts bringing younger demographics into the area

As of early 2024, 85040 is now officially “on the radar,” attracting national investors and regional homebuyers alike.

2. Regional Overview: Why South Phoenix Matters

Tucked just south of Downtown Phoenix and bordered by Tempe to the east, 85040 provides smooth access to I-10, the airport, downtown business districts, and several light rail access points. It includes parts of the South Mountain district while remaining minutes from ASU and Central City’s high-rises.

Demographics:

  • Median age: 30.1
  • Ethnic diversity: 67% Hispanic/Latino, 18% African American, 11% White
  • Median household income: ~$44,000 (lower than average, but rising rapidly with new buyers)
  • Over 45% of residents are renters—offering major investor appeal

The influx of younger, mobile professionals—and the rise in Hispanic generational homeownership—are reshaping the community identity.

3. Housing Trends in 85040

Phoenix’s broader market started cooling slightly after its 2021/2022 peak, but ZIP code 85040 is one of the rare local pockets still seeing limited inventory and rising prices.

Key Stats:

  • Median home price (Q2 2024): $338,000
  • Price growth YoY: +6.2%
  • Days on market: 23 (down from 37 last year)
  • Average rent (2BR unit): $1,642/month

Solid value homes under $400K are driving intense competition among first-time buyers. While high-end buyers seek north-central or Scottsdale, value-conscious buyers in hotter climates are choosing 85040 for affordability and future ROI.

Expect to see more duplex conversions, ADU developments, and townhouse builds pop up throughout this year.

4. Buyer and Renter Dynamics

Who’s Moving In?

  • Remote tech workers from California, Colorado, and Washington
  • Hispanic millennial families buying first homes
  • Veterans and military families leveraging VA loans
  • Investors from Texas and the Southeast

What Are They Buying?

  • Single-family homes built between 1950–1999
  • New construction homes in gated communities off Southern and 32nd St
  • Renovated ranches marketed on Instagram for under $400K

A Realtor’s Perspective

“Every week we get calls from L.A. residents looking for homes under $400,000 with a yard, and right now only South Phoenix is delivering,” says Carlos Esteban, a licensed broker with 10 years in the Phoenix metro. “85040 became the sweet spot—close to the action, but still attainable.”

5. Unique Factors Fueling Growth

South Phoenix isn’t just riding the affordability train—it’s also poised for long-term infrastructure and lifestyle growth:

  • New greenways and the South Mountain Loop 202 freeway spur convenience
  • Sky Harbor’s expansion drives worker demand in nearby neighborhoods
  • South Central’s massive light rail extension (finishing in 2025) touches 85040 directly
  • Culinary and cultural revitalization with Hispanic-owned businesses and weekly block events

The South Mountain Park and Preserve (one of the nation’s largest urban parks) also provides hiking, biking, and equestrian access—helping draw outdoor-loving buyers.

6. Viral Angles and Pop Culture Ties

The buzz around 85040 has taken off on TikTok, where real estate content creators and influencers are spotlighting “affordable Phoenix hacks.” In one viral video, a Texas-based influencer tours three Phoenix homes under $350K, most located in 85040—drawing over 580,000 views.

On Instagram, reels from #PhoenixRealEstate frequently feature 85040 walk-throughs with captions like “Modern Farmhouse Vibes in the Desert” and “California Quality Without Cali Prices.”

These viral moments are shifting perception and creating urgency among out-of-state movers.

7. Top 3 Neighborhoods to Watch in 85040

1. South Mountain Vista

Near 24th Street & Vineyard Rd, this enclave of newer homes is popular among military veterans for its VA loan compatibility and gated safety.

2. Southern Pointe

Featured in several influencer walk-throughs, this up-and-coming area near 32nd St & Southern is being renovated street-by-street.

3. Broadway & 16th District

The hottest neighborhood for investor flips and duplex conversions. Close to light rail, walkable, and rapidly transforming.

8. What $500K Buys You in 85040 This Month

As of June 2024, here’s what your half-a-million dollars can buy:

  • Option 1: A 4-bed, 3-bath, 2,400 sq ft modern home in a gated community with mountain views
  • Option 2: A renovated duplex yielding $3,000/month in rental income
  • Option 3: A brand-new build with energy-efficient tech and fiber internet, walkable to transit

Compare that to San Diego, where $500K might get you a studio—if you’re lucky.

9. Market Outlook: 2024 and Beyond

While some markets across the U.S. are entering plateau periods or cooling, Phoenix—and especially 85040—continues showing growth attributes:

  • Inbound migration trend forecast: +3.7% annually (per Zillow data)
  • Expected rental demand increase: +10% over next 18 months
  • Long-term investor ROI outlook: Strong, due to rising rents and continued inward migration

Analysts suggest that 85040 will outperform many peer ZIP codes over the next five years, driven by strategic location, fast transit link-ups, and resilient demand from new demographics.

10. Connect with Real Estate Professionals at CompaniesByZipCode.com

Whether you’re a first-time homebuyer looking for a starter home in 85040 or an out-of-state investor ready to capitalize on the South Phoenix surge, now is the time to connect with local experts who know the market best.

Search trusted companies, agents, and real estate professionals in 85040 and beyond at:

CompaniesByZipCode.com

You’ll find in-depth ZIP code profiles, business listings, and local insights—all in one place to help you make smarter real estate decisions.

Stay tuned next week as we spotlight another emerging ZIP in our series “Real Estate Trends by Region”—we’ll be heading east to explore why 27514 (Chapel Hill, NC) is quickly becoming a university town turned investor goldmine.