Category: AI

The HVAC industry is rewriting the marketing playbook, leveraging data, sustainability and digital transformation to engage customers in ways other industries can’t ignore.

Brands that confront these challenges will improve their odds of success in the year ahead.

Balancing mission and revenue is crucial — stay focused, avoid distractions and align financial opportunities with your startup’s core vision.

Egg shortages are causing prices to skyrocket.

In 2025, law firms must embrace the rapidly evolving digital marketing landscape to stay competitive and capitalize on emerging opportunities.

Wenfeng previously ran a hedge fund with $14 billion in assets.

The layoffs affect Salesforce employees in unspecified divisions.

Alba Huerta discusses the art of mixology and leading a James Beard Award-winning cocktail program.

Here’s how small business owners can level up their marketing game without breaking the bank.

Citigroup is standing its ground as other Wall Street banks enforce strict return-to-office mandates.

As a coach, family man and business leader, I like to embrace competition. Here’s my advice for keeping it healthy, appropriate and productive.

I rely on ChargePoint for the majority of my daily charging as an urban motorist. It’s always dependable. Actually, the day after Hurricane Helene hit Asheville, it performed well for me! No surprise that AAA clubs and their service providers can now access ChargePoint chargers and services at preferred pricing … [continued] The post ChargePoint

Indian Railways continues to electrify its network, a process began precisely 100 years ago. In fact, it is nearly at 100% electrification. “As of 1 January 2025, 64,547 route kilometres (rkm) were electrified, which is 97.06% of the total broad gauge network (66,504 rkm, including Konkan Railway),” Wikipedia writes. Swapnil Nila, Central Public … [continued] […]

Outstanding value of mortgage companies’ total loans to households in Norway from 2007 to 2024 (in billion NOK)

Promote your affiliate program to the right audience by leveraging these 7 strategic platforms We know launching an affiliate program is a big step, but simply having one isn’t enough.  To really see results, you need the right people promoting your products. And that only happens if your program gets noticed.  The more effectively you […]

Having an affiliate program is an excellent way to grow your business and generate traction for your brand. You get to leverage third-party platforms to get more eyeballs as your affiliates promote the solutions you offer on your behalf. However, you don’t just take affiliates on board and leave them on their own. It’s your […]

Maintaining a high profit margin is crucial for avoiding revenue loss in your business, whether you’re handling day-to-day operations or rolling out a new affiliate program. Some businesses struggle to generate a high enough profit to cover their expenses because they don’t calculate their profit margins accurately. Set your margins too low, and your profits […]

Here is your guide to writing a clear and fair affiliation agreement An affiliation agreement, or affiliate agreement, is basically a contract that spells out the dos and don’ts for both the business owner and the affiliate marketer. It’s what keeps the partnership smooth and drama-free by laying out all the expectations, responsibilities, and protections […]

Digital marketing and Affiliate marketing are two of the most powerful marketing channels in the digital business world. You’re probably already familiar with them if not used them yourself already.  But if you’re like the most, you probably haven’t explored both of these marketing channels together. And before we jump into the blog, let’s just […]

With thousands of affiliate programs available, retaining affiliate marketers is becoming more difficult than acquiring them. The prime reason why affiliates leave an affiliate program is not understanding how the program works.  That’s why having an onboarding course for your affiliate program is a must if you want to retain your affiliates. Such courses help […]

You can’t grow your business in this competitive market without having a website. Whether you run a local coffee shop, retail store, or family-run restaurant, you must have a website for your brick and mortar business.  A website doesn’t just help create an online presence; it creates a brand image, showcases good reviews, gets more […]

When you’re already juggling the many hats of a business owner, managing an affiliate program can feel like piling on another full-time job. From tracking affiliate activities to ensuring timely communication and keeping everyone motivated – that’s a lot on your plate. That’s where EasyAffiliate comes in to lighten your workload and still generate more […]

Are you looking to boost your business by building an affiliate program? It can be overwhelming at first – starting with: how to find affiliates who do more than promote products, but genuinely champion your brand… Ideally, the partners you choose should be more than just marketers. They should be advocates who reflect your brand’s […]

Affiliate marketing is an excellent strategy for boosting your sales – without emptying your wallet. By partnering with affiliates, you open doors to new markets and connect with new audiences. However, the trick is setting the right commission rates to keep everyone motivated and invested. It’s a common challenge for many online businesses to find […]

“More than 80% of businesses worldwide have an affiliate program.” – OptinMonster Affiliate marketing offers a unique opportunity to tap into the networks of skilled marketers who can expand your brand’s reach and connect with new audiences. This strategy is perfect for brands eager to extend their market reach and entrepreneurs looking to turn their […]